How OnHires Helped Leprechaun Promotions Build Its Web3 and Product Team
Leprechaun Promotions is a family owned company specializing in customizable promotional drinkware and branded accessories. Its products include stadium cups, foam drink holders, paper cups, and other promotional items widely used for marketing campaigns, events, and brand activations. As the company explored digital expansion opportunities and new technology initiatives, it needed to strengthen its technical and product capabilities.
Client:
Leprechaun Promotions
Industry:
Other
Country:
United States
Service:
Recruitment
Background
Traditionally focused on physical promotional merchandise, Leprechaun Promotions began investing in digital product development and new technology solutions aimed at enhancing customer engagement and modernizing its product ecosystem.
Building these capabilities required hiring experienced engineering and design professionals who could bridge product innovation with existing marketing infrastructure.
Challenges
When Leprechaun Promotions partnered with OnHires, the organization faced an unusual hiring challenge. While operating in the promotional products industry, the company was expanding into modern technology initiatives that required specialized engineering and product design expertise.
The search included Web3 leadership, frontend development, and product design roles. Each position required strong technical depth combined with the ability to operate in a fast moving product environment.
Limited availability of experienced Solidity developers and Web3 engineers
Simultaneous hiring across engineering and product design roles
Competitive US talent market for frontend developers
Alignment between technical leadership and product stakeholders
Need for structured evaluation criteria for emerging technology roles
Solution
OnHires implemented a focused hiring strategy tailored to the company’s transition into digital product development.
We conducted role calibration sessions with leadership to clearly define expectations for each role. Dedicated sourcing pipelines were then built for Web3 engineering, frontend development, and UX design talent.
Weekly hiring operations ensured transparent communication and quick decision cycles.
Recruiters specialized in Web3 and product engineering hiring
Targeted sourcing across US and global developer communities
Structured interview scorecards for technical and design roles
Dedicated hiring pipelines for engineering and UX talent
Full recruitment ownership including negotiation and onboarding
Results
Through a structured hiring framework, OnHires helped Leprechaun Promotions build a technical team capable of supporting its digital initiatives.
The improved hiring process accelerated recruitment timelines while maintaining strong technical standards.
3 critical technical roles successfully closed
47 percent faster time to hire
Higher first round interview success rates
Improved alignment between product and engineering teams
Greater visibility across the hiring pipeline
Beyond the immediate hires, the engagement established a scalable recruitment process that Leprechaun Promotions can continue using as it expands its digital capabilities.
Sustainable pipeline for future engineering hires
Improved internal hiring coordination
This case illustrates how companies outside traditional technology sectors can successfully expand into digital product development with the right hiring strategy. By structuring the recruitment process and aligning evaluation criteria across technical and product stakeholders, Leprechaun Promotions was able to quickly build the engineering and design capabilities needed to support its evolving digital initiatives.
Working with OnHires helped us quickly identify and hire the right technical talent for our new initiatives. Their team brought structure, transparency, and strong candidate quality to the entire hiring process.
CEO
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