July 1, 2023

How to use Applicant Tracking System (ATS) to improve your recruitment process


The result of successful recruitment is the candidate who meets the company's requirements. But before the candidate is hired, a certain amount of time passes, and a certain amount of effort is applied. Many recruiters now use ATS, the applicant tracking system, in their work.


We will try to find out what applicant tracking systems are and how recruiters can use ATS for recruitment in this article.

What is ATS in more detail?

ATS is a special applicant tracking software that automates the recruitment process, monitoring the effectiveness of this process and processing the information based on the recruitment tasks.


Thus, the benefits of using ATS are already evident: the system carefully filters information and allows recruiters to search and find the right candidates faster than a recruiter can do it traditionally, decanting a considerable volume of information mechanically. Moreover, ATS will even help the recruiter form their own recruiting funnels quickly and efficiently.


One of the main goals of using ATS when recruiting is to simplify and optimize the search for the most suitable specialist for a particular vacancy.

Why is using ATS for recruitment cost-effective and efficient?

Most recruiters use traditional methods in their work and conventional universal schemes. They publish the current vacancies on job portals, search for applicants in databases, organize a communication feed with candidates in correspondence, rewrite and rearrange information numerously, etc. In short, such manual labor takes a lot of time and human effort. Besides, in working on a project, some part of the received and sorted information is often lost or not taken into account or simply not loaded due to the so-called human factor.


However, at each of these time and effort-consuming stages, ATS can easily save time and effort. Besides, the system will not lose anything and will take everything into account.


The applicant tracking system will oversee the entire recruiting process, from placing an application to managing the interview schedule with suitable applicants. The system will help you make recruiting efficient and transparent, focusing the recruiter’s attention on those candidates who deserve attention. In addition, it will provide the recruiter with all the essential tools for creating funnels, analytics, reports, and other vital options.


According to the statistics, this system saves up to 10 working weeks per year or 2,4 working months, or 20% of the recruiter’s working time, since every fifth vacancy is filled with resources from the company’s own database. It is 54% faster than when searching for candidates on external resources. Accordingly, the company saves 2,4 average salaries of a recruiter per year.

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The main advantages of ATS

The main advantages of the system may be listed like this:

  • Various integrations. ATS can be integrated and synchronized with different job portals, like LinkedIn, and email, allowing recruiters to quickly track and find the right candidate and export and import formed databases.
  • Customization. When the system has custom fields, the recruiter can independently set up the stages of work on vacancies under their needs.
  • Parser and recommendations. The system recommends to the recruiter a pool of resumes most suitable for key skills, qualifications, experience, education, etc.
  • Base formation in one click. The recruiter can add a resume with a click at any time.
  • Letter templates. The recruiter does not need to waste time writing letters to applicants because the system will offer them ready-made templates.
  • Collaboration. The system allows the customer and the contractor to work consolidated.
  • Optimization. The system can quickly and effectively cope with analytics and reporting. It will save the recruiter from collecting, classifying, sorting, and storing information, doing this for them and maintaining the database with all the information and history. Plus, the system will create funnels for the recruiter to consider all the nuances of the vacancy.
  • Visualization. The system provides visualization of the recruiting process stages and statistics on the dashboards.


No doubt, ATS cannot replace the recruiter. Nevertheless, as we have proved above, it can significantly facilitate and optimize their work. Plus, it can reduce the cost of this work, which cannot but please employers.


By delegating routine processes to the system, the recruiter can work more efficiently and devote more time to solving more complex, intellectual tasks.