How OnHires Supported Sanjow in Scaling Product and Engineering Teams | Case Study
Sanjow is a European digital agency specializing in web development, CRM, acquisition strategy, and market positioning. The company builds digital ventures and scalable solutions for businesses in the online travel and e-commerce sectors, combining technical execution with strong commercial strategy. As Sanjow expanded its portfolio and client demand grew, the company needed to scale its internal product, engineering, and operational teams while maintaining execution quality and cross-functional alignment.
Client:
Sanjow
Industry:
FinTech
Country:
Portugal, Europe
Service:
Recruitment
Background
Sanjow operates at the intersection of technology, digital marketing, and product execution. Delivering complex digital solutions for travel and e-commerce clients requires strong product leadership, reliable engineering teams, and operational roles that support scalable delivery.
With multiple growth initiatives running in parallel, Sanjow faced increasing hiring pressure across product, engineering, and go-to-market functions. The leadership team needed a structured hiring approach that could support speed, quality, and predictability at the same time.
Challenges
When Sanjow partnered with OnHires, the team faced several hiring challenges:
Specialized talent scarcity for senior product and technical roles in a competitive European market.
Parallel hiring across product, engineering, and operational functions.
High competition for experienced candidates with strong execution and collaboration skills.
Distributed decision-making across leadership and functional stakeholders.
Need for a consistent hiring process that worked across very different role profiles.
Solution
OnHires designed a tailored recruitment program aligned with Sanjow’s delivery-driven and product-focused business model. The engagement focused on building clear hiring signals, structured evaluation, and predictable execution across all open roles.
Dedicated recruiters with experience in product, engineering, and digital agency environments.
Targeted sourcing across European talent markets with a focus on Portugal.
Deep intake and calibration sessions to define role-specific success criteria.
Custom hiring pipelines for product, engineering, and operational roles.
Structured interview frameworks balancing technical depth, delivery experience, and collaboration.
Results
Through close collaboration with Sanjow’s leadership team, OnHires enabled a repeatable and scalable hiring approach.
4 key roles successfully closed across product, engineering, and operations.
51% faster time-to-hire compared to previous hiring cycles.
Improved first-round interview pass rates through upfront role calibration.
Hiring aligned with Sanjow’s growth priorities and delivery timelines.
Increased predictability across multiple concurrent hiring tracks.
Beyond immediate placements, the engagement resulted in a structured hiring framework that Sanjow continues to leverage as new roles emerge. This reduced hiring friction and improved collaboration between technical, product, and commercial stakeholders.
Stronger employer positioning within the European digital and product talent market.
Sustainable talent pipeline for future product and engineering needs.
Ongoing partnership for senior and specialized hiring roles.
This case demonstrates how structured recruitment enables fast-growing digital agencies to scale teams efficiently while maintaining execution quality and stakeholder alignment.
“OnHires brought structure and clarity to our hiring process. Their ability to align product, technical, and business stakeholders helped us scale critical roles quickly without sacrificing quality.”
CEO
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