Augmented Era: Scaling a Creative Powerhouse with 11 Strategic Hires
Augmented Era is a Dubai-based creative and EdTech company building immersive learning experiences powered by storytelling, animation, interactivity, and strategy. As global demand grew, they needed to scale quickly while maintaining a high creative and technical standard. OnHires embedded a dedicated hiring squad that handled sourcing, screening, assessments, and cultural matching across multiple functions - design, engineering, content, and operations.
Client:
Augmented Era
Industry:
Digital transformation & AI services
Country:
Middle East, CEE, Western Europe, Remote
Service:
Recruitment Process Outsourcing (RPO)
Background
Augmented Era is known for blending creativity, technology, and strategy to produce advanced digital learning solutions. Their team features designers, engineers, animators, and content specialists working in a remote-first environment centered in Dubai.To deliver on ambitious production timelines, they needed a fast expansion of talent - but with strict cultural alignment and creative standards.
Challenges
Scaling a multidisciplinary team meant combining creative, technical, and operational profiles while keeping a high bar for quality. The company required talent who could work in a remote-first environment, collaborate across time zones, and maintain creative ownership.
Wide role diversity across tech, creative, and operations
Balancing creative and technical skill sets for hybrid roles
Ensuring cultural fit in a remote-first, high-ownership environment
Sourcing globally while maintaining speed and quality
Attracting talent passionate about storytelling and craft
Solution
OnHires embedded a cross-functional recruiting team supporting tech, creative, and operational hiring simultaneously. We applied role-specific evaluation frameworks and customized sourcing strategies for both creative and technical profiles, ensuring both cultural and skill alignment.
Portfolio-first evaluation for design and content roles
Technical assessments and peer interviews for engineering and QA
Tailored sourcing through creative communities, not only job boards
Cultural screening for ownership, clarity, and collaborative mindset
Full-cycle hiring: sourcing, screening, scheduling, and offer support
Results
OnHires closed 11 strategic roles within an average of 3.2 weeks per position. Every hire successfully integrated into Augmented Era’s core teams, helping the company scale its production capacity without compromising creativity or engineering quality.
11 roles filled across 5 functions
Average time-to-hire: 3.2 weeks
100% successful integration of hired candidates
Strengthened collaboration between creative and tech teams
Significant boost in production capacity
Zero failed hires or mismatches
Throughout this RPO partnership, we managed the full hiring cycle across five functional areas - from defining role-specific evaluation criteria to building consistent candidate pipelines and coordinating a smooth interview process. Our team conducted technical assessments, portfolio reviews, cultural interviews, and continuous alignment with Augmented Era’s leadership. As a result, we successfully executed the entire hiring plan and closed all priority positions needed to scale production:
QA Engineer + Manual QA
Project Manager
Frontend Engineer
Head of Content
QA Engineer + Manual QA
In summary, OnHires became a true extension of Augmented Era’s internal team, enabling fast and structured scaling across creative, technical, and operational functions. Within a short time, we filled 11 key roles while maintaining high standards of quality, cultural alignment, and delivery speed. This strengthened the company’s production capacity, improved cross-functional collaboration, and supported sustainable growth without overloading internal resources.
“OnHires helped us find exactly who we needed, even for the niche roles. It felt like they were part of our team - not just a vendor. Fast, professional, and with a deep understanding of both creative and tech hiring.”
COO, Augmented Era
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